Make the Most of Your Branding Photos on Social Media
As a business owner, you know the importance of branding and how it can make or break your company's success. That's why investing in a professional photographer is a must. It's the perfect way to showcase your business and make a lasting impression on potential customers.
When you book a branding session with NTP 2 Photography, you'll receive a collection of high-quality snapshots that capture your business's unique style and personality (like this one):
However, you don’t want to just reuse the same images over and over on your social channels! That's why we're here to offer some tips on how to make the most of your branding photos on social media, and keep things looking fresh!
Overlay the Picture with a Color
One quick and easy way to keep things interesting is to elevate your graphics with a transparent color overlay. This can be done using photo editing software or even with Instagram's built-in editing features. Choose a color that complements your color scheme, and apply it over your photo to make it stand out on your social media feed.
You can add to this design by adding a logo or some text over the top of the colored image.
Add it to the Background of Lists
Another way to make the most of your branding shoot is to use the images as the background of lists or infographics. This can help make the information more visually appealing while still being YOU.
Crop it to Look Different
Cropping your photos can also be a great way to keep things fresh and interesting. Try cropping your images in unique ways to create a new perspective. You can focus on a specific part of the photo or zoom in to highlight a particular detail.
This can help what would be a repost, become something that looks brand-new to the audience!
Make them Move
If you only have branding photos to work from, our marketing friends say that you can make a ‘video’ out of the photos using platforms like Canva. This takes a photo and gives it even more visual interest as people scroll on social.
Of course, you can book us for true videos too which can then be shared to your YouTube or other channels.
How Often for New Branding Photos
It's important to keep your photos up to date, we typically recommend at least twice a year; especially when there are major changes with staff or location.
Showcase Your Business with NTP 2 Photography
Investing in professional photography is a necessary step for any business. But once you have the pictures, don’t let them go stale! By using these quick graphic editing tips, you can make the most of your branding photos and keep your social media feed interesting and engaging.
Ready to take your business to the next level with stunning branding photography? Book a session with NTP 2 Photography today and let us help you showcase your unique style and personality to the world!